Othman, A A E and Khalil, M H (2020) Divergent heritage sustainability: A threefold approach through lean talent management. Journal of Engineering, Design and Technology, 18(1), pp. 150-171. ISSN 1726-0531
Abstract
Purpose: This paper aims to investigate the role of lean talent management (LTM) as a novel approach for optimising creativity in architectural design firms (ADFs) towards achieving divergent heritage sustainability (DHS). Design/methodology/approach: To achieve the abovementioned aim, a mixed qualitative and quantitative methodology is designed to accomplish three objectives. First, investigating the relationship between heritage and urban development; types of heritage and the role of LTM in enhancing creativity in ADFs. Second, presenting and analysing six heritage-related case studies to assess the need for creative solutions based on extent of deterioration in three different places in Egypt. Third, outlining the results of a survey questionnaire conducted with a representative sample of ADFs in Egypt to investigate the role of LTM towards optimising creativity in ADFs for achieving DHS. Findings: The extent of deterioration increased for modern heritage than old heritage. Conventional approaches adopted by ADFs failed to develop built environments that can bridge the gap between the diverse identities. Creativity was not optimised when talent management (TM) was integrated solely and architects failed to develop appropriate solutions. LTM use architects to allow expression of arts towards heritage sustainability through the built environment, in which they feel associated with physical heritage. Consequently, individuals’ intangible heritage is preserved in which they will less deteriorate the physical heritage. Hence, LTM is a paradigm shift that has a great potential for DHS. Research limitations/implications: The survey questionnaire and case studies focused on the Egyptian context because the region is in critical need for effective creative solutions and for such research that is unprecedented in investigating this gap. However, findings are absolute and could be used at any country sharing the Egyptian context and wishing to achieve a DHS approach. Originality/value: The research work presented in this paper is novel in approach as it integrates two divergent fields and highlights the concept of DHS with its threefold approach. In addition, the concept of LTM is proposed as a novel paradigm shift in which it has received scant attention especially relating to heritage sustainability. The proposed ideas represent a synthesis that is novel and creative in thought and adds to the existing body of knowledge for future research in LTM and DHS.
| Item Type: | Article |
|---|---|
| Uncontrolled Keywords: | architectural management; cultural diversity; cultural heritage; intangible heritage; modern heritage; sustainable urban development |
| Index terms: | deterioration, architectural management, survey, methodology, questionnaire, body of knowledge, architectural design, case study, creativity, sustainable urban development, paradigm, identity, built environment, urban development, architect, Egypt |
| Subjects: | profession, data collection methods, sustainability and resilience, material degradation and durability, knowledge management, research methods, education and knowledge transfer, design practice, urban design, practice management, Geography, sociology, innovation and creative processes, infrastructure and transport systems |
| Topics: | Roles and Professions, Information Management, Construction Materials, Research Practice, Geographical Context, Urban Studies, Design Practice |
| Descriptive scope: | 5 PCTEA |
N.B. Descriptive scope is a count of how many of the five facets of empirical research are indicated by the words used in title, abstract and keywords. It is not intended as a judgement on the research; merely a count of the kind of word we would expect to indicate Phenomenon, Concepts, Theoretical framing, Empirical techniques, Analytical techniques. If all five are present, then a code of “5 PCTEA” will indicate this. If you feel the coding for this record is questionable, we welcome discussion around the terms we matched or the way we categorized them. The facet you would expect may not be coded, or a facet may be coded inappropriately. This can also bear on a larger question, of which facets should be treated as defining in construction management research. Please get in touch, and we will look at it. More details here