Sim-utility: Model for project ceiling price determination

Wang, W C (2002) Sim-utility: Model for project ceiling price determination. Journal of Construction Engineering and Management, 128(1), pp. 76-84. ISSN 0733-9364

Abstract

Before considering bids submitted by competing contractors for a public procurement project, the owner should determine a project ceiling price or cost estimate to use as a reference point for evaluating the bids. A high ceiling price conflicts with the owner's interests in minimizing costs. Meanwhile, a low ceiling price can jeopardize the project if all bids exceed the ceiling price. This paper proposes a model for determining a reasonable project ceiling price. The model, called SIM-UTILITY, is based on a utility theory and facilitated by a cost simulation approach. The utility theory is applied to reflect the owner's preferences regarding the determination criteria, while the simulation approach is used to generate more objective project cost data to support execution of the utility theory. The advantages of SIM-UTILITY are proven by its successful application to three construction projects in Taiwan. A computerized SIM-UTILITY is expected to be broadly applicable to public construction projects in Taiwan.

Item Type: Article
Uncontrolled Keywords: bids; cost estimates; pricing; project management; utility theory
Index terms: public construction, project management, cost estimate, pricing, price determination, owner, construction project, preference, Taiwan, project cost, utility theory
Subjects: economic analysis, financial and cost management, project management theory and practice, Geography, production management, tendering, economics, decision-making and reasoning, economic theory, sociology, building construction
Topics: Stakeholder Management, Procurement, Cost Management, Business Strategy, Project Management, Geographical Context, Research Practice, Engineering Principles
Descriptive scope: 3 PCT

N.B. Descriptive scope is a count of how many of the five facets of empirical research are indicated by the words used in title, abstract and keywords. It is not intended as a judgement on the research; merely a count of the kind of word we would expect to indicate Phenomenon, Concepts, Theoretical framing, Empirical techniques, Analytical techniques. If all five are present, then a code of “5 PCTEA” will indicate this. If you feel the coding for this record is questionable, we welcome discussion around the terms we matched or the way we categorized them. The facet you would expect may not be coded, or a facet may be coded inappropriately. This can also bear on a larger question, of which facets should be treated as defining in construction management research. Please get in touch, and we will look at it. More details here