Nichols, J (2018) Reverse auction bidding: Studying player behavior. Journal of Construction Engineering and Management, 144(1): 04017095, ISSN 0733-9364
Abstract
Reverse auction bidding is a recent development in the auctioning of goods and services. Significant controversy exists within the construction industry as to whether reversed auction bidding is akin to bid shopping. This is a serious ethical question for the engineering and construction community and one that is worthy of research. First, in the simplest terms, the practical purpose of this paper is to outline the development of a simple web-based game that allows for a controlled study of reverse auction bidding with a standard cohort of trained construction-oriented players and to outline the statistical results of the different games played between 2004 and 2016. These studies provide the pragmatic and statistical framework within a very highly structured game to consider the truth of this paper's hypothesis, which is that an economically efficient player exists in legal game play. In this paper, the legal game play must coincide with actual construction bidding methods and law. The hypothesis is shown to be true in this study of reverse auction bidding. An economically efficient bidder is someone wanted on a good bidding team; this simple game provides a quick and simple classification system and a good training tool. Second, the utility of the study, not as a bidding method in the real world, but as a training tool for bidding specialists is outlined and the statistical data shown to provide the definition for economically efficient players and nonefficient players is summarized and explained in terms of application to the real world and game theory. The ultimate objective is to create an artificially intelligent player who passes a Turing test for the game, and who maximizes the returns within the valid monetary and utility matrix models used by game players.
| Item Type: | Article |
|---|---|
| Uncontrolled Keywords: | quantitative methods |
| Index terms: | construction industry, construction community, bidder, bidding, quantitative method, game theory |
| Subjects: | decision models, bidding, data analysis and analytics, professional development, industry analysis |
| Topics: | Procurement, Research Practice, Information Management |
| Descriptive scope: | 3 PCT |
N.B. Descriptive scope is a count of how many of the five facets of empirical research are indicated by the words used in title, abstract and keywords. It is not intended as a judgement on the research; merely a count of the kind of word we would expect to indicate Phenomenon, Concepts, Theoretical framing, Empirical techniques, Analytical techniques. If all five are present, then a code of “5 PCTEA” will indicate this. If you feel the coding for this record is questionable, we welcome discussion around the terms we matched or the way we categorized them. The facet you would expect may not be coded, or a facet may be coded inappropriately. This can also bear on a larger question, of which facets should be treated as defining in construction management research. Please get in touch, and we will look at it. More details here