Ning, X; Ye, X; Li, H; Rajendra, D and Skitmore, M (2024) Evolutionary game analysis of optimal strategies for construction stakeholders in promoting the adoption of green building technology innovation. Journal of Construction Engineering and Management, 150(5): 04024037, ISSN 0733-9364
Abstract
Adopting green technology innovation for buildings (GTIB) is an inherent and inevitable requirement for the building industry to realize green development. However, profit-driven construction developers often engage in opportunistic behavior and are reluctant to embrace GTIB, impeding the effective allocation of resources for innovative development in the market. Previous research has yet to extensively explore the decision-making behavior of construction industry stakeholders that drive GTIB. To explore the impact on critical stakeholders of developers adopting GTIB, this study develops an evolutionary game model involving developers, consumers, and the government, considering the role of developers opportunistic GTIB strategies and consumer pressure. Subsequently, this model elaborates on the stable operation path by enabling the analysis of the influence of critical factors and combined government regulation and the consumer pressure mechanism. The results show that improving the input output ratios of green technology, reducing the incremental costs of green building, and setting a reasonable range of incentives are beneficial. Interestingly, reputation has only a limited influence. It is concluded that government action is needed to increase consumer participation. This study helps governments decide how opportunism can be best avoided in promoting the developers adoption of GTIB while providing theoretical support for designing an effective policy framework that combines government regulation and consumer pressure.
| Item Type: | Article |
|---|---|
| Uncontrolled Keywords: | consumer pressure; evolutionary game model; green building; green technology innovation for buildings; opportunistic behaviors; optimal strategies |
| Index terms: | construction industry, evolutionary game, technology innovation, building industry, opportunistic behaviour, critical factor, government regulation, decision-making, green development, green building, strategy, profit, opportunism |
| Subjects: | economic analysis, risk assessment, business, industry analysis, economic theory, decision analysis, sustainable design, health safety and environment, automation and robotics, management, design practice |
| Topics: | Digital Applications, Design Practice, Organizational Design, Health and Safety, Business Strategy, Research Practice, Risk Management, Sustainability |
| Descriptive scope: | 3 PCT |
N.B. Descriptive scope is a count of how many of the five facets of empirical research are indicated by the words used in title, abstract and keywords. It is not intended as a judgement on the research; merely a count of the kind of word we would expect to indicate Phenomenon, Concepts, Theoretical framing, Empirical techniques, Analytical techniques. If all five are present, then a code of “5 PCTEA” will indicate this. If you feel the coding for this record is questionable, we welcome discussion around the terms we matched or the way we categorized them. The facet you would expect may not be coded, or a facet may be coded inappropriately. This can also bear on a larger question, of which facets should be treated as defining in construction management research. Please get in touch, and we will look at it. More details here