Tunji-Olayeni, P; Kajimo-Shakantu, K and Ayodele, T O (2024) Factors influencing the intention to adopt green construction: An application of the theory of planned behaviour. Smart and Sustainable Built Environment, 13(2), pp. 291-308. ISSN 2046-6099
Abstract
Purpose: The aim of this paper is to assess the behavioural factors that influence professionals' intention to adopt green construction based on the theory of planned behaviour (TPB). Design/methodology/approach: The study adopted a quantitative research design with the use of online questionnaires to elicit information from construction professionals in South Africa. Descriptive statistics of frequencies, mean and standard deviation were used to analyse the data obtained from the survey. Linear regression was also used to assess the effect of behavioural factors on professionals' intention to adopt green construction. Findings: The results showed that attitude and perceived behavioural control (PBC) have a significant effect on the intention to adopt green construction. These were significant at p < 0.05, having p-values of 0.000 and 0.015 respectively. The study also found that there was a positive disposition towards green construction, particularly with regards to insisting on green construction. This had a mean value of 3.99. There was also a high perception of succeeding in the execution of green projects with mean score of 3.76. Practical implications: The practical implication of the findings is that adoption of green construction in South Africa is majorly based on the positive attitude of stakeholders towards green construction and also the PBC or the perceived ease of executing green construction. However, these factors are not sufficient to generate long term commitment for green transformation among a critical mass of stakeholders in the South African construction industry. Hence, there is a need for focus on subjective norms (pressure) particularly from the government, to encourage the widespread adoption of green construction in South Africa. Originality/value: Findings present one of the pioneering efforts to empirically validate the influence of behavioural factors on the intention to adopt green construction in South Africa and the outcomes can provide policy directions and baseline data for further research.
| Item Type: | Article |
|---|---|
| Uncontrolled Keywords: | behavioral factors; environmental stewardship; performance; South Africa; sustainability transformation; sustainable construction |
| Index terms: | perceived ease, sustainable construction, survey, commitment, questionnaire, methodology, South Africa, quantitative research, transformation, deviation, construction professional, planned behaviour, subjective norm, statistics, construction industry |
| Subjects: | psychology, data analysis and analytics, financial and cost management, data collection methods, mathematical modelling, business, social justice, industry analysis, behavioral psychology, research methods, Geography, sustainable construction, professional development |
| Topics: | Sustainability, Information Management, Geographical Context, Research Practice, Cost Management, Business Strategy, Organizational Design, Ethics |
| Descriptive scope: | 5 PCTEA |
N.B. Descriptive scope is a count of how many of the five facets of empirical research are indicated by the words used in title, abstract and keywords. It is not intended as a judgement on the research; merely a count of the kind of word we would expect to indicate Phenomenon, Concepts, Theoretical framing, Empirical techniques, Analytical techniques. If all five are present, then a code of “5 PCTEA” will indicate this. If you feel the coding for this record is questionable, we welcome discussion around the terms we matched or the way we categorized them. The facet you would expect may not be coded, or a facet may be coded inappropriately. This can also bear on a larger question, of which facets should be treated as defining in construction management research. Please get in touch, and we will look at it. More details here