Dara, S (2025) A study on implementing QFD (quality function deployment) in the construction of a commercial business center. Construction Innovation, 25(2), pp. 419-441. ISSN 1471-4175
Abstract
Purpose: This study aims to demonstrate how the process of quality function deployment (QFD) is used to identify the basic requirements of the customers in designing and executing the commercial business center. Design/methodology/approach: This study was considered with the aim of determining the approach of QFD methodology used in the planning and designing of commercial business centers. The methodology used in the study is a customer-driven process that includes customer requirements in each and every aspect of the planning and designing of the project. The main focus of this study is to understand the requirements of the customers and to design and execute a commercial business project. Findings: This study illustrates the quality requirements of the projects that benefit from the QFD process to obtain customer requirements for the planning and designing of commercial business centers. A case study is used to demonstrate the use of QFD process. This helps to explain the effective application of QFD in the planning and designing of business centers and similar constructions. Research limitations/implications: The planning and designing of the commercial business center using the QFD process were challenging and hence it is limited to the design part. The strategic objectives are not taken into account while performing QFD in this case study and the risk of market research is lacking. House of quality (HOQ) can be too complicated at times; hence, the adaptability in the traditional QFD is lacking. Most of the work in the HOQ matrix is done through subjective evaluation. Therefore, this research is mostly useful for a single party responsible for all phases of the planning and designing of the project. Originality/value: In the construction industry, the use of the QFD process for project performance analysis and application is restricted. As a result of the scarcity of studies on the planning and design of construction projects, this study on the planning and design of a construction project was inspired.
| Item Type: | Article |
|---|---|
| Uncontrolled Keywords: | business center; commercial center; construction industry; house of quality; quality function deployment; voice of the client |
| Index terms: | quality function deployment, construction industry, project performance, business centre, case study, house of quality, adaptability, construction project, methodology, market research |
| Subjects: | project management theory and practice, industry analysis, data collection methods, quality function deployment, production management, research methods, quality assurance, market analysis, user focus, construction type |
| Topics: | Project Management, Quality Management, Construction Technology, Research Practice, Design Practice |
| Descriptive scope: | 4 PCTE |
N.B. Descriptive scope is a count of how many of the five facets of empirical research are indicated by the words used in title, abstract and keywords. It is not intended as a judgement on the research; merely a count of the kind of word we would expect to indicate Phenomenon, Concepts, Theoretical framing, Empirical techniques, Analytical techniques. If all five are present, then a code of “5 PCTEA” will indicate this. If you feel the coding for this record is questionable, we welcome discussion around the terms we matched or the way we categorized them. The facet you would expect may not be coded, or a facet may be coded inappropriately. This can also bear on a larger question, of which facets should be treated as defining in construction management research. Please get in touch, and we will look at it. More details here