Rashed, Y; Omrani, S; Nilsson, D and Drogemuller, R (2024) Sustainability promotion through information provision: the perspective of Australian apartment owners and renters. Building Research & Information, 52(8), pp. 923-940. ISSN 0961-3218
Abstract
The provision of sustainability information is a crucial step in raising awareness and promoting sustainability in the residential sector. The effectiveness of this information in increasing interest in sustainability depends on its relevancy and suitability for the intended recipients, namely potential buyers or renters. However, the evaluation of such suitability is impeded due to limited research regarding buyers' and renters' preferences and priorities for sustainability information. A nationwide survey of 410 respondents living in Australia provided the data to understand the sustainability priorities and information preferences of three apartment stakeholders: owner-residents, investors, and renters. The survey investigated how ownership type and demographics influence sustainability priorities as well as the perceived importance of information across three criteria: comfort, cost and consumption, and layout and location. The results show that current and potential apartment buyers and renters place high importance on receiving information pertaining to all three criteria. The comfort criterion was found to be significantly more important across most of the studied ownership and demographic groups. Findings from this study can assist apartment developers and researchers in determining key sustainability information that aligns with the preferences and priorities of the targeted buyers and renters.
| Item Type: | Article |
|---|---|
| Uncontrolled Keywords: | green buildings; information disclosure; marketing; occupants; survey; sustainability; questionaire survey |
| Index terms: | survey, preference, suitability, consumption, green building, Australia, owner, promotion, investor, demographics, marketing, effectiveness, ownership, comfort |
| Subjects: | data collection methods, business, consumer economics, occupational health and safety management, demography, sociology, design criteria, management, design practice, performance management, economics, decision-making and reasoning, Geography |
| Topics: | Organizational Design, Urban Studies, Design Practice, Human Resources, Quality Management, Stakeholder Management, Health and Safety, Business Strategy, Geographical Context, Research Practice |
| Descriptive scope: | 4 PCTE |
N.B. Descriptive scope is a count of how many of the five facets of empirical research are indicated by the words used in title, abstract and keywords. It is not intended as a judgement on the research; merely a count of the kind of word we would expect to indicate Phenomenon, Concepts, Theoretical framing, Empirical techniques, Analytical techniques. If all five are present, then a code of “5 PCTEA” will indicate this. If you feel the coding for this record is questionable, we welcome discussion around the terms we matched or the way we categorized them. The facet you would expect may not be coded, or a facet may be coded inappropriately. This can also bear on a larger question, of which facets should be treated as defining in construction management research. Please get in touch, and we will look at it. More details here