Lee, A and Sexton, M G (2007) ND modelling: Industry uptake considerations. Construction Innovation, 7(3), pp. 288-302. ISSN 1471-4175
Abstract
Purpose – The purpose of this paper is to identify the key enablers and obstacles to the effective adoption and use of nD modelling technology. Design/methodology/approach – This paper explores the feasibility of industry absorbing and diffusing nD modelling technology by considering key technology transfer issues; namely, organisational direction, inter-organisational networks and the knowledge characteristics of technology. Findings from semi-structured interviews around a diagnostic technology transfer framework are used to offer implications for theory and practice. Findings – The results from 15 survey interviews indicate that construction professionals appreciate the potential significant benefits of nD modelling technology, but at present, nD modelling technology is seen as too embryonic; too far removed from construction firms' “comfort zones”; requiring too much investment; and, containing too many risks. Originality/value – The paper stresses that the challenge for nD modelling technology, along with any new technology, is to shift from its “technology push” emphasis, to a more balanced “market orientated” stance, which allows the technology to be shaped by both strategic design concerns, and day-to-day operational needs. If this trajectory is pursued, nD modelling technology could have a positive future.
| Item Type: | Article |
|---|---|
| Uncontrolled Keywords: | communication technologies; construction industry; information modelling; innovation; modelling |
| Index terms: | interview, survey, construction firm, methodology, technology transfer, nD modelling, new technology, information modelling, construction professional, comfort, modelling, construction industry |
| Subjects: | organization, data collection methods, analytical methods, innovation and technology management, knowledge management, research methods, professional development, digital design, occupational health and safety management, industry analysis |
| Topics: | Digital Applications, Research Practice, Engineering Principles, Information Management, Business Strategy, Health and Safety |
| Descriptive scope: | 4 PCTE |
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