Strategic decisions and innovation in construction firms

Seaden, G; Guolla, M; Doutriaux, J and Nash, J (2003) Strategic decisions and innovation in construction firms. Construction Management and Economics, 21(6), pp. 603-612. ISSN 01446193

Abstract

Current research on the process of innovation has focused attention on the crucial role of the business firm as the place where new ideas are developed and then implemented in the marketplace. Based on current knowledge, a model was developed which attempts to replicate the strategic decision-making process in a construction firm. It links perceived business environment variables to various business strategy variables (i.e. marketing, human resources and technology). These two sets of variables are linked to the innovativeness of the firm, measured by the number of advanced technologies and/or business practices currently used. Innovativeness is subsequently linked to outcomes (i.e. profitability, competitive advantage) to assess overall effectiveness. The model was tested empirically, using data from the Survey on Innovation, Advanced Technologies and Practices in the Construction and Related Industries carried out by Statistics Canada in 1999 with 1739 usable responses. The results generally support the proposed model; certain perceived business environment and business strategy variables are significantly related to firm innovativeness, however the link between innovativeness and outcomes requires further confirmation. Many construction firms introduce new approaches in information and construction technologies as well as in business practices. A large number of these were found to provide significant competitive advantage. In general, innovative behaviour varies with the size of the firm.

Item Type: Article
Uncontrolled Keywords: business model; construction; innovation; quantitative data
Index terms: competitive advantage, Canada, decision-making process, business model, marketing, profitability, effectiveness, construction technology, statistics, construction firm, survey, business strategy, human resource
Subjects: economic analysis, organization, digital engineering, business, mathematical modelling, data collection methods, decision analysis, market analysis, Geography, performance management, management
Topics: Digital Applications, Human Resources, Quality Management, Business Strategy, Geographical Context, Research Practice, Risk Management
Descriptive scope: 4 PCEA

N.B. Descriptive scope is a count of how many of the five facets of empirical research are indicated by the words used in title, abstract and keywords. It is not intended as a judgement on the research; merely a count of the kind of word we would expect to indicate Phenomenon, Concepts, Theoretical framing, Empirical techniques, Analytical techniques. If all five are present, then a code of “5 PCTEA” will indicate this. If you feel the coding for this record is questionable, we welcome discussion around the terms we matched or the way we categorized them. The facet you would expect may not be coded, or a facet may be coded inappropriately. This can also bear on a larger question, of which facets should be treated as defining in construction management research. Please get in touch, and we will look at it. More details here