Strategic planning practice of construction firms in Ghana

Dansoh, A (2005) Strategic planning practice of construction firms in Ghana. Construction Management and Economics, 23(2), pp. 163-168. ISSN 01446193

Abstract

In Ghana, the operating environment for construction firms is constantly changing in the face of a volatile economic environment, shifting political climate and a highly competitive market. Confronted with such instability, companies need strategic planning to combat the threat to their survival. A survey was conducted to determine how widespread strategic planning is used as a management tool by contractors in Ghana. Construction firms with classification A1B1,A2B2, D1 and D2 were used in the survey. Only 8.5% of D2 firms use strategic planning. The other firms have a combined average of 86.7%. Civil engineering contractors are far ahead of the building contractors in the practice of strategic planning. Strategic plans are drawn to cover an average of three years. There is an urgent need for contractors in the D2 class to be encouraged to seek insight into strategic planning and employ the technique to enhance their chances of surviving risks in the business environment.

Item Type: Article
Uncontrolled Keywords: construction; environment; management; strategic planning
Index terms: face, survival, survey, strategic planning, building contractor, Ghana, engineering contractor, construction firm
Subjects: Geography, data collection methods, practitioner, organization, psychology, environmental science, firms, management
Topics: Geographical Context, Business Strategy, Sustainability, Organizational Design, Research Practice, Roles and Professions
Descriptive scope: 3 PCE

N.B. Descriptive scope is a count of how many of the five facets of empirical research are indicated by the words used in title, abstract and keywords. It is not intended as a judgement on the research; merely a count of the kind of word we would expect to indicate Phenomenon, Concepts, Theoretical framing, Empirical techniques, Analytical techniques. If all five are present, then a code of “5 PCTEA” will indicate this. If you feel the coding for this record is questionable, we welcome discussion around the terms we matched or the way we categorized them. The facet you would expect may not be coded, or a facet may be coded inappropriately. This can also bear on a larger question, of which facets should be treated as defining in construction management research. Please get in touch, and we will look at it. More details here